It seems to be a trend for new devices to start with an 'i' for its name. Like the iPotty.
In simply descriptive terms, an ipad situated at the front of a potty. The gist is that the kid/s will have fun while being potty trained. That said, I wonder if it will backfire and everytime the kid plays with an ipad, he or she starts to pee or poop. That would be disastrous indeed.
Good or bad product, you decide. More info here.